Call for environmental protection, advocating new building materials

The rapid development of the building materials industry, new building materials continue to break through, environmental protection products emerge in an endless stream, "building materials to the countryside," the strong sound continues, in which energy-saving environmental protection building materials products to go to the countryside the voice of the higher voice. With the proposal of the Central “No. 1 Document”, the road to “Building Materials to the Countryside” has gradually become clear, allowing home building materials companies to see the direction of future marketing, and also bring them unlimited market opportunities. Industry experts pointed out that “under the building materials Township will become the key direction of the marketing of building materials industry in 2010. Although this call has responded to the lifestyle of the “low-carbon” slogan, whether energy-saving and environmentally friendly products can be based on the rural market is still a big unknown.

The important reason that restricts rural consumers from purchasing energy-saving and environmentally friendly products is that the price of the product is too high, which greatly increases the purchase expenditure of consumer products. Although the rural market has unlimited business opportunities, the lack of environmental awareness among rural consumers is still at the initial stage for energy-saving products. In addition, energy-saving and environment-friendly products are still rare in the rural market. A large number of rural houses do not enjoy the fruits of scientific and technological development, and have not solved the problems of poor structural safety and poor thermal insulation properties. These reasons have directly caused the price of energy-saving building materials to present a high price. Although the awareness of environmental protection among rural consumers is gradually increasing, due to the pressure brought by prices, rural consumers often choose traditional building materials.

For producers and operators, they often neglect the characteristics of peasant commodity consumption, and do not pay attention to the characteristics of the rural building materials market. As a result, the varieties, structures, functions, and specifications of many commodities cannot meet the consumption needs of rural residents. If we want to open up a smooth building materials market in rural areas, we must seize the demand for new building materials in rural areas in the next few years and do a good job in promoting quality products such as building materials, green products, and intelligent products. At present, the demand for new-type building materials in domestic cities is increasingly hot, and the rural market is also gradually emerging. The development is also critical.